The Challenge

The Foundation launched an $8 million campaign to support the education and development of hotel and lodging professionals through professional development programs, scholarships, and industry research.

The Solution

CCS conducted a feasibility study to test fundraising potential and develop an actionable campaign plan. By developing a compelling case and recruiting a cadre of respected senior executives within the profession, the campaign has secured $6 million to date.

The Impact

This campaign has enabled the Foundation to advance its mission of active advocacy, clear communication, and empowering education.


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