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2025 CCS Philanthropy Pulse Report
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2024 cCS Philanthropy Pulse Report
CCS Fundraising is thrilled to share our latest Philanthropy Pulse report in a new, interactive format. Unlock the heartbeat of philanthropy by clicking the widget below:
The 2024 CCS Philanthropy Pulse report offers invaluable perspectives on the present and future state of philanthropy based on data CCS collected from over 600 organizations across nonprofit sectors in late 2023.
Key Findings:
- Fundraising revenue grew across the board in FY22. However, organizations with larger fundraising budgets saw better revenue performance than that of their peers.
- With donor retention a top challenge, only 48% of organizations reported retaining over half their new donors in the previous 12 months.
- Only about one-third of organizations increased fundraising staff in 2023, but 68% have increased staff pay.
- While fundraiser comfort in using data has increased over the past 3 years, most organizations are not yet leveraging AI technology.
Philanthropy Pulse Sector Spotlights
Dive into our sector spotlights below for data specific to Arts & Culture, Health, Higher Education, Human Services, Primary & Secondary Schools, and Faith.
As you dive into the report and sector spotlights, what data points stick out to you?
Join the conversation on social media by using #2024CCSPhilanthropyPulse.
Explore More CCS Research Reports
2024 Philanthropic Landscape, 13th Edition
This report provides a comprehensive look at the current state of US philanthropy, compiling and analyzing annual data from Giving USA and other prominent research to ensure your organization stays up-to-date on the most significant industry trends.
Philanthropy Pulse Report Library
Discover previous editions of CCS’s Philanthropy Pulse report to understand how nonprofit fundraising practices have evolved over several years.
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