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campaign strategy Archives | CCS Fundraising

Independent School Fundraising Strategy: Making the Most of Your Summer Months

For most nonprofit organizations, the future of fundraising remains uncertain. This is especially true of educational institutions that must also prepare for a new school year which may feature distanced learning or an adapted model. However, these institutions also have a summer break that can allow them some time to plan ahead for any contingency. […]

Nonprofit Survey Reveals Majority of Organizations Continuing Campaigns During COVID-19

Most nonprofits have moved forward with major fundraising efforts—with appropriate modifications—despite the impact of the current global health pandemic, according to a new CCS Fundraising study of 1,183 professionals representing nonprofit organizations across all major philanthropic sectors. Only 9 respondents (less than 1%) noted campaign cancellations. This news comes as nonprofits prepare for a downward […]

Continuing a Nonprofit Fundraising Campaign in Uncertain Times

A common principle that has emerged in nonprofit fundraising through times of crisis and economic uncertainty is that the organizations who continue major fundraising efforts are much better positioned for success over those that pause activity. A shining example of this lesson is St. Joseph’s Villa in Richmond, VA, which maintained a successful capital campaign […]

Donor Communication Strategies: Learning from Previous Times of Crisis

As nonprofits continue to find innovative ways to navigate the COVID-19 pandemic—especially when it comes to donor engagement—many organizations are drawing from lessons learned from past crises. Barbara Deutsch, CEO of Landscape Architecture Foundation (LAF) helped the organization continue fundraising initiatives through the 2008 recession which included a successful capital campaign bolstered by a robust […]

Trickle-Down Leadership: How Effective Leadership Ensures Successful Capital Campaigns

Engaged and good leadership is essential to the success of a parish campaign. Leadership in a parish campaign starts with the Rector. If the Rector is supportive and involved in the fundraising plan, the likelihood of parishioner participation will increase and there is a higher chance the campaign will be successful. Leadership is a core […]

When to Make Your Campaign Public

Planning for a major gifts campaign can be a thrilling endeavor. The organizational work that precedes active fundraising is critical to setting a strong foundation for a campaign. This begins with the early, quiet leadership gifts phase to confirm pace-setting and attract momentum-building gifts. The official announcement of a public phase is then made to […]

Maximizing the Value of a Campaign’s Quiet Phase

Taking the time to share your organization’s case for support with your closest stakeholders is crucial to the success of your campaign. But as we know well, it can be difficult to convince your board or your marketing team that the quiet phase is necessary. They want to share the big news. It’s understandable. However, […]

Effective Leadership: Maximizing the Impact of Your Campaign Chairs

Diocesan and parish-wide capital campaigns create a diverse range of volunteer opportunities for devoted parishioners, including the chance for meaningful and thoughtful engagement with fellow parishioners. Your campaign’s success ultimately depends on the commitment of these volunteers who are asked to champion your case for support. With this in mind, your first task in selecting […]

5 Easy Steps Before Planning a Parish Campaign

Taking on a parish campaign of any size requires careful planning. Campaigns rarely fail in the middle or at the end. Success typically hinges on proper preparation prior to launching a major fundraising initiative. With increased competition for the philanthropic dollar, it is important that a parish undergoes necessary planning steps before proceeding. Consider the […]

Betting Big to Drive Social Change

Since the publication of “Making Big Bets for Social Change” in Stanford Social Innovation Review just over three years ago, the topic of “big bet” philanthropy has been making headlines. According to The Bridgespan Group, a big bet is an individual or foundation grant of $10 million or more made to a single organization or […]