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fundraising tips Archives | CCS Fundraising

Four Steps to Ensuring ROI for Virtual Events

For many nonprofit organizations, events are an important way to raise funds, gather close donors, and educate the community in a unique way. Current limitations for in-person gatherings present a challenge for organizations that were planning to hold events, particularly this spring and summer. An Assess-Decide-Communicate-Execute framework offers a process to clarify your event objectives […]

Fundraising on the Front Lines: Communication and Immediate Action

National moments—such as elections, natural disasters, and the current COVID-19 crisis—tend to propel certain nonprofits to the forefront of philanthropic attention. In these moments, new audiences and a larger spotlight create an immediate need for a ramped-up communications program as scrutiny around deliverables and actions heightens. Stephen Peeler, Executive Director of the Infectious Diseases Society […]

How Healthcare Organizations Can Continue to Fundraise for All Programs During COVID-19

Healthcare institutions around the world are currently doing everything they can to combat the COVID-19 crisis, and they are doing so while also ensuring that other essential programs, such as cancer research, rare disease prevention/treatment, and other lifesaving services remain active for the sake of all of their patients. Many healthcare organizations are therefore asking […]

5 Essential Strategies for #GivingTuesdayNow Follow-up

In a recent post, we offered tips on maximizing your #GivingTuesdayNow strategy. Now that this “global day of unity” has concluded, it’s time for participating nonprofit organizations to implement a quick but effective follow-up strategy to their audiences. Don’t let too much time pass before considering these principles of post-giving day communication. 1) Say thank […]

Continuing a Nonprofit Fundraising Campaign in Uncertain Times

A common principle that has emerged in nonprofit fundraising through times of crisis and economic uncertainty is that the organizations who continue major fundraising efforts are much better positioned for success over those that pause activity. A shining example of this lesson is St. Joseph’s Villa in Richmond, VA, which maintained a successful capital campaign […]

How to Elevate Your Next Virtual Donor Meeting During COVID-19

As COVID-19 presents challenges to fundraising activity, we are all the while uncovering new opportunities to exercise creativity in continuing to meet our transformational goals. This post is devoted to one possible solution: a virtual tour of your organization during a video meeting with a donor. While, of course, nothing compares with the live experience […]

Donor Communication Strategies: Learning from Previous Times of Crisis

As nonprofits continue to find innovative ways to navigate the COVID-19 pandemic—especially when it comes to donor engagement—many organizations are drawing from lessons learned from past crises. Barbara Deutsch, CEO of Landscape Architecture Foundation (LAF) helped the organization continue fundraising initiatives through the 2008 recession which included a successful capital campaign bolstered by a robust […]

How Performing Arts Organizations are Redefining Audience Engagement During COVID-19

As CCS Fundraising has previously noted, in the recovery that follows periods of crisis and economic uncertainty, organizations that pause fundraising activity lag significantly behind those that do not. A pause in programmatic activity may therefore represent a risk to an organization’s donor engagement, cultivation, and stewardship efforts. During the current pandemic crisis, nonprofits must […]

Effective Communications During COVID-19: Mastering Your Digital Strategy

COVID-19 is changing the way development professionals are communicating, so having a robust digital marketing strategy has never been more important. Digital is an ideal way to distribute communications—especially crisis messaging—both quickly and cost-effectively, while keeping your audience actively engaged with your organization. Plus, with information ever-changing during the crisis, the digital realm allows you to […]

COVID-19 and Catholic Giving: A Diocesan Guide for Embracing Technology to Continue Stewardship

As discussed in a recent webinar held by CCS Fundraising leadership in partnership with the International Catholic Stewardship Council, COVID-19 has changed the way we are congregating. The lack of in-person Mass makes it challenging for pastors to connect with their faith communities. While weekly parish offertory and potentially the annual appeal can be affected […]

The Coronavirus Aid, Relief, and Economic Security (CARES) Act: Key Fundraising Implications and Takeaways

On Friday, March 27, 2020, the Coronavirus Aid, Relief, and Economic Security (CARES) Act was signed into law. The $2 trillion economic stimulus bill aims to provide immediate relief for individuals, nonprofits, businesses, and state and local governments. What Does This Mean for Nonprofit Organizations? As it relates to fundraising, the CARES Act incentivizes charitable […]

The Fundraiser’s Guide to Self-Management During the COVID-19 Pandemic

In a previous article, we shared eight self-management tips for fundraisers to achieve personal and professional success. For a refresher, take a look at the post here. As we all navigate the temporary but vastly different global landscape, here are eight adapted strategies of self-management during the COVID-19 pandemic. 1. Prioritize the activities that bring […]

How to Maintain Donor Engagement During a Crisis: Key Considerations and Guidance

Nonprofit organizations across all sizes and sectors share the same questions: how do we engage our donors, and what sort of outreach is appreciated and appropriate? With the COVID-19 crisis impacting the philanthropic landscape on a daily basis, the answer to that question has taken on new levels of depth and importance. The situation can […]

Video Conferencing for Development: What to Do in Advance of Your Next Donor Meeting

The COVID-19 crisis continues to have a dramatic effect on our personal and professional lives, so out of necessity, many development teams are redirecting their focus to digital communication. As important donor meetings are moving to the video conferencing world in the coming weeks, much has been said about best practices for video conferencing in […]

Building Momentum in Challenging Times: How Small Wins Become Big Wins

As the COVID-19 crisis continues to change the way we work, it is valuable to think about how even the smallest improvements can set you up for success later. This article, which was previously published here, speaks to the small wins that can help your organization build momentum no matter the current situation. The Importance of […]

Effective Leadership: Maximizing the Impact of Your Campaign Chairs

Diocesan and parish-wide capital campaigns create a diverse range of volunteer opportunities for devoted parishioners, including the chance for meaningful and thoughtful engagement with fellow parishioners. Your campaign’s success ultimately depends on the commitment of these volunteers who are asked to champion your case for support. With this in mind, your first task in selecting […]

5 Easy Steps Before Planning a Parish Campaign

Taking on a parish campaign of any size requires careful planning. Campaigns rarely fail in the middle or at the end. Success typically hinges on proper preparation prior to launching a major fundraising initiative. With increased competition for the philanthropic dollar, it is important that a parish undergoes necessary planning steps before proceeding. Consider the […]

“If You Can’t Measure It, You Can’t Manage It” – Using Metrics to Strengthen Your Fundraising Program

Growing your fundraising program is not just about feeding your prospect pipeline or hiring more front-line fundraisers.  In today’s evolving market with a desire for greater accountability, the need for ever-growing levels of support, and an increased competition for donor attention, a hospital foundation’s use of metrics is the key to increasing success. The famous […]

Reflections on Giving in 2018

In light of the recent publication of the Snapshot of Today’s Philanthropic Landscape, which contains data from Giving USA and other sources, several CCS Fundraising executives hosted a webinar to discuss the changing landscape of charitable giving in the US, and what organizations can do to prepare for the future. In this post, we recap […]

Who Funds the World? Girls: How Nonprofits Can Avoid Overlooking the Value of Female Donors

Women face myriad challenges in the nonprofit world across capacities: as donors, as nonprofit leaders and administrators, and as recipients of philanthropy. Research shows that women are frequently overlooked as prospective donors for reasons ranging from lower salary projections to a misconception that men are more often the primary decision-makers in a household. Further complicating […]